The Fashionably Frank Marketing Blog

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How to Use Internal Links to Improve Your Blog’s SEO
Blogging Kathryn Coffman Blogging Kathryn Coffman

How to Use Internal Links to Improve Your Blog’s SEO

Have you ever Googled something and landed on a blog post that led you to exactly where you needed to go next? Chances are, internal linking was at work! In this post, I’m breaking down what internal links are, why they matter, and how to use internal links strategically in order to boost your blog’s visibility (and site’s overall performance).

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Creating Evergreen Content: Why It Matters and How to Do It
Blogging Kathryn Coffman Blogging Kathryn Coffman

Creating Evergreen Content: Why It Matters and How to Do It

In the fast paced world of digital marketing, some things come and go faster than a TikTok trend! When it comes to your business’s blog, there’s only one kind of content that stands the test of time: evergreen content. If you’ve ever wondered how to go about creating evergreen content, what that even is and why it’s so important, you’re in the right spot! Let’s dive in.

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Why Your Business Needs a Blog
Blogging Kathryn Coffman Blogging Kathryn Coffman

Why Your Business Needs a Blog

Every now and then, you brand will need a bit of love. Images get stale, colors don’t resonate with you as much anymore, or graphics you’ve used don’t really apply. As you prepare for spring, it’s the perfect time to revisit the visual ways you interact with the world! Here’s how to brighten up your look and refresh your brand in 6 steps!

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