The Fashionably Frank Marketing Blog

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Social Media Kathryn Coffman 9/1/25 Social Media Kathryn Coffman 9/1/25

The Importance of Customer Service on Social Media & Beyond

In the ever-scrolling, ever-demanding digital world, it’s no longer enough to simply post and hope for the best. The brands that win in 2025? They’re the ones that show up - not just in their feeds, but in their comments, their DMs, and their reviews.

Email Marketing, Business, Blogging, Social Media Kathryn Coffman 8/1/25 Email Marketing, Business, Blogging, Social Media Kathryn Coffman 8/1/25

Marketing That Feels Good: Meeting People’s Need for Joy, Simplicity, and Hope in 2025

If it feels like your audience is a little less optimistic than they used to be, you're not imagining it! This year has taken it out of all of us and it’s more important than ever to be mindful in our marketing strategies.

Social Media, Web Design, Email Marketing, Business Kathryn Coffman 4/1/25 Social Media, Web Design, Email Marketing, Business Kathryn Coffman 4/1/25

Marketing for Service Businesses vs. Product Businesses: Similarities and Differences

It’s no debate that marketing is essential for all businesses no matter the type of business, but the approach you’ll use will vary significantly depending on whether you’re selling a product or a service. Let’s break down the key similarities and differences when it comes to marketing for service businesses vs. product businesses to help you refine your overall marketing efforts as a small business owner!

Social Media, Web Design, Email Marketing, Business Kathryn Coffman 3/1/25 Social Media, Web Design, Email Marketing, Business Kathryn Coffman 3/1/25

6 Must-Use Tech Tools for Marketing Your Small Business Online

Being a small business owner means wearing a lot of hats - and marketing manager is often one of the roles that falls into your lap automatically (and happens to be one of the trickiest)! Today, I’d love to share 6 of the top tech tools for marketing your small business specifically in the digital landscape that are bound to make your life easier.

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