The Fashionably Frank Marketing Blog
Your trusted resource for the latest small business marketing, web design, and branding tips & tricks!
Looking for something specific? Search here:
How to Optimize Your Website for AIO: Preparing for the Next Stage of SEO
Search engine optimization (SEO) has always been about getting your website in front of the right people at the right time. But with the rise of artificial intelligence (AI) and answer engines like ChatGPT, Google’s Search Generative Experience (SGE), and Perplexity, the rules are changing. Enter Artificial Intelligence Optimization (AIO)—sometimes called Answer Engine Optimization (AEO)—the next stage of SEO that small business owners can’t afford to ignore.
Marketing for Service Businesses vs. Product Businesses: Similarities and Differences
It’s no debate that marketing is essential for all businesses no matter the type of business, but the approach you’ll use will vary significantly depending on whether you’re selling a product or a service. Let’s break down the key similarities and differences when it comes to marketing for service businesses vs. product businesses to help you refine your overall marketing efforts as a small business owner!
6 Must-Use Tech Tools for Marketing Your Small Business Online
Being a small business owner means wearing a lot of hats - and marketing manager is often one of the roles that falls into your lap automatically (and happens to be one of the trickiest)! Today, I’d love to share 6 of the top tech tools for marketing your small business specifically in the digital landscape that are bound to make your life easier.
9 Ways AI Can Help Your Small Business
Ready to dive into the world of AI? I’ve been dabbling deeper in this exciting world over the past few months to discover nine awesome ways AI can help your small business and can’t wait to share how I (and my clients) have been using this amazing tool in ours.