The Fashionably Frank Marketing Blog
Your trusted resource for the latest small business marketing, web design, and branding tips & tricks!
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Why You Shouldn't DIY Your Branding + How to Save Money and Time!
Have you designed your own logo or paid a little to a “logo generator” or other swipeable branding service? From my experience, I’m here to tell you that patching together the visual identity for your business on your own doesn’t work. Here’s why you shouldn’t DIY your branding.
How To Outsource Without Losing Your Voice
It’s pretty common to feel nervous about turning your marketing over to someone outside your business. If someone else is creating it, will your marketing still sound like you? Will it lose its personality? Not to worry. Let’s talk about how to outsource without losing your voice in your marketing.
Branding for Beginners: The Difference Between Visual and Emotional Branding
If you’re just getting started on branding for your business, this may seem like a foreign language to you: Visual vs. emotional branding? If you’re not in our industry, it can definitely be confusing. Let’s demystify it and tackle this branding for beginners topic.
How to Define Your Brand in 7 Steps
Ever wonder what makes or breaks a brand / business? You must be able to talk to the right people and define what it is that you offer them, ultimately attracting more promising leads. When you’re working to define your brand, ask yourself these 7 questions.