Additional a la carte offerings for hourly trainings and lessons starting at $100/hour helping you (and/or your team) better understand and get the most out of your digital marketing efforts!
the brand audit
Designed to give you a better idea of what excellent things you are doing in your marketing efforts and how you can improve, The Brand Audit is the way to go if you're eager to learn more and need to know where to start. This is a digital service and does not include any hands-on training or meeting hours. We will take a deep dive into your current digital marketing arenas and give you actionable advice on how to improve each one of them. In addition to customized feedback, all the goodies are revealed in this audit, including how to best optimize your social media presence through community engagement, color psychology branding and much more! If you would like to look at something specific, let us know what you’d like to cover prior to the audit. Final deliverable is a detailed report tailored to your business that includes an analysis of social media and website analytics. Digital report, $400.
Digital marketing is necessary for every business no matter the niche. As content marketers, we are very familiar with how to place multiple puzzle pieces together to create a holistic strategy. We'll start with the basics, covering the concept of content marketing, the reasons behind it and why you should invest in your business's digital presence. We will structure a session just for you based on your answers to an initial questionnaire. During the session, we will help shed light on the core foundations of a good email list, blog, website and engaging social media profiles and give you our customized recommendations for your platform. 2-hour session, $200 offered via Skype or in person.
Social media is the name of every game in this day and age. Your friends are on it, your competitors are on it, even Aunt Jane is on it! But there are various platforms and what's most important is where your customers or clients choose to spend their time. We'll start with a questionnaire to discover more about you and your brand so we can tailor our session specifically to your business's unique needs. We'll recommend platforms, break down the latest algorithms and explain why meaningful engagement matters more than having thousands of followers. We will also show you how to craft creative visual graphics and go over the four types of key content you should be sharing. We'll finish with an intimidation-banishing Q&A session to clarify any of your questions! 2-hour session, $200 offered via Skype or in person.
At the heart of every business is a pain point that it's trying to solve for its customers. How does your business answer that need? What is the vision behind your business that sets you apart from the rest in your industry? Every brand is born from an individual who possesses the skills and talents necessary to solve the pain point of another individual, through services or products. Together, with a little help from storytelling techniques, we'll outline the tale of your business and the story you should be telling through every facet of your marketing to engage and encourage your potential clients. Bonus! A list of "-isms" that are unique to you and a crafted brand voice that resonates. 3-hour session and finalized brand DNA document, $300 offered via Skype or in person.